Archive for December, 2010

Christmas Chimney Sweep

Christmas Chimney Sweep

Isn’t this pretty?

We thought so. So did a small American company, who felt it would make a great Christmas card.

It is our ambition to make fotoLibra the most user friendly, intuitive and simple site from which to buy pictures. But from reading the following correspondence, I don’t think we’re quite there yet.

We received this a couple of weeks ago at 14:28:

HI Gwyn,
We would like to purchase the following image to use on a Christmas card, that we would be printing in United States.
FOT510763      Chimney Sweep
Regards,
Arnie Varah

Yvonne (not me) replied immediately, writing

Hello Arnie,
Thanks for your message which has been forwarded to me by Gwyn.
I notice that your colleague Jim Schuco has just registered with us, so the easiest way to purchase image FOT 510763 is via our website. You/Jim would need to sign in to www.fotoLibra com and price the image as follows, e.g.:
Merchandise > Greetings cards;  Continue
Print Run: 1000 > Duration: 1 year
As soon as you have gone through the purchasing process, you can download the high res image file immediately.
Kind regards,
Yvonne Seeley

Then at 19:01, this arrived:

HI Yvonne,
We would like to purchase the following image to use on a Christmas card, that we would be printing in United States.
FOT510763      Chimney Sweep
Regards,
Jim Schuco

Yvonne replied as follows:

Thanks for your message. Here a copy of the email I’ve just sent to your colleague Arnie Varah:

and enclosed her previous email.

Jim replied:

Hi Yvonne,
We are just looking for one picture not 1000.
Regards,

which prompted Yvonne’s response:

Will you only be printing one Christmas card? Stock agencies sell rights managed images based on the size of the print run and the duration of the license.
Hope this clarifies matters.

Jim came right back. He was baffled. So Yvonne responded:

Hello again Jim,
Here’s the explanation I sent to you earlier yesterday evening:
“Will you only be printing one Christmas card? You’ll find that stock agencies sell rights managed images based on the size of the print run and the duration of the license.
Hope this clarifies matters.”

I’m sorry this didn’t fully explain the situation for you. The image of the chimney sweep is a rights managed image. This means that you need to purchase the specific usage rights you need. So if you want to print a number of Christmas cards from this one image – up to 1000, for example, to send out to your customers – you have to go through the purchasing process I outlined earlier.

Jim and Arnie thought for a while. Then Jim asked

Hi Yvonne,
If we decide to print the Christmas cards with your company, would the
1.       Material used are card stock
2.       The image would be color
3.       Can we add a greeting inside
4.       Would envelope come with the cards
Let me know
Regards,

Incidentally we’re talking £50 for the cost of buying the picture here. Not a fortune.

Yvonne replied:

Hello Jim,
fotoLibra is a stock picture agency. We license the use of images to picture buyers and researchers for reproduction in their publications – books, calendars, magazines, greetings cards and so on. You would buy the image license from us, download the high resolution picture file, and then get the Christmas card printed to your design using our image, as you advised in your first email.
Regards,
Yvonne

Jim responded:

Hi Yvonne,
We usually send out about 100 cards, how much would it be for the image.
Regards,
Jim Schuco

We’re always happy to negotiate. A price for 1,000 has to be different to a price for 100. But we cannot account for every eventuality in the pricing matrix. And we want to make sales for our members. So Yvonne replied:

Hello Jim,
Our base price for usage in a print run of up to 1000 cards is $234.00. On this occasion, sInce you are only planning 100, we can offer you a 66% discount. This would bring the price down to $80.
Please let me know if you want to go ahead at this discounted price and I will apply the percentage to your account.
Regards,
Yvonne

On 3 Dec 2010, at 20:52, Jim Schuco wrote:

Hi Yvonne,
I am not sure I understand your previous email and this one. Can you print the cards also or you only provide the image for us? Let me know
Regards,
Jim Schuco

By now Yvonne is getting a little terse:

Hello Jim
We supply the image; you arrange the printing.
Regards,
Yvonne

Silence for five days. Has she mortally offended Jim?

Then on 7 Dec 2010, at 18:16, Jim wrote:

Hi Yvonne,
We are willing to pay $75 for the image. Let me know.
Regards,
Jim Schuco

Yvonne’s final email:

Hello Jim,
Thanks for your feedback.
OK – you will need to sign into www.fotoLibra.com and type FOT510763 into the quick search box (top right).
Then click the $ Price Image link in the left hand column.
As soon as you have completed the purchasing process you’ll be able to download the high res image file. We will also send you a revised invoice confirming the actual rights bought.
Regards,
Yvonne

The credit card payment went through and the image was downloaded an hour later. Will we be getting a Christmas card from them?

That was sixteen emails, and a lot of hassle, to make a $75 sale. Our worthy fotoLibra member will get £23.78. So will we, before we pay bank charges and taxes,.

I wonder what Tahiti is like at this time of year?

Guess we’ll never know.