Posts Tagged ‘Taylor Swift’

Gwyn Headley

by Gwyn Headley

Managing Director

The pulchritudinous chanteuse Taylor Swift attracted plaudits this week for defying the might of Apple, the world’s most profitable company.

She wrote “We don’t ask you for free iPhones. Please don’t ask us to provide you with our music for no compensation” (during Apple Music’s three-month trial period).

Her whole piece was packed with praise for Apple, but she resolutely made her point, and it worked — Apple backed down and will now pay artists during the initial trial.

Well done Taylor. The labourer is worthy of his hire. People need to be paid for their work. fotoLibra jumps on any and every attempt we see by corporations to dodge paying photographers their rightful fees.

Taylor Swift doesn’t need to pay photographers, apart from organised photo shoots, obviously. But we can’t help but notice the draconian conditions imposed by Ms Swift’s promoters on photographers who attend her concerts. Here are some extracts from her photographer’s contract (my emboldening):

“The photographs, taken in accordance with Paragraph 1 may be used on a one time only basis.
“You and/or your employer will be responsible for all costs related to the rights granted in this Authorisation.
“On behalf of yourself and the publication you expressly grant the perpetual worldwide rights to use the published Photographs for any non-commercial purposes (in all media and formats), including but not limited to publicity and promotion on their websites and/or social media accounts or pages.
“If you or the publication breach this Authorisation, all rights are granted herein will be immediately and automatically rescinded.
“If you fail to fully comply with this authorisation, authorised agents [of Taylor Swift] may confiscate and/or destroy the technology or devices that contain the masterfiles of the Photographs and other images, including, but not limited to, cell phones and memory cards, and the Photographs and any other images, and eject you from the venue, in addition.”

Ah, bless!